Privacy Policy

1. Information We Collect

1.1. Information You Provide Directly. We collect information that you voluntarily provide to us when you register for an account, complete a form, make a purchase, communicate with us, or otherwise interact with the Services. This information may include:

• Full name, email address, phone number, and job title
• Company or organization name, size, and industry
• Billing address, shipping address, and payment card information
• Account credentials, including username and password
• Franchise-related business data, including location information, operational metrics, and financial data
• Communications and correspondence you send to us, including support requests, feedback, and survey responses
• Any other information you choose to provide in connection with your use of the Services

1.2. Information Collected Automatically. When you access or use the Services, we automatically collect certain information about your device, browsing activity, and usage patterns. This information may include:

• Internet Protocol (IP) address and approximate geographic location derived therefrom
• Device type, operating system, browser type and version, and device identifiers
• Pages viewed, features used, links clicked, and time spent on each page
• Referring URL, search terms, and entry and exit pages
• Date and time of access, frequency of visits, and session duration
• Error logs, crash reports, and performance data

1.3. Information from Third Parties. We may receive information about you from third-party sources, including:

• Business contact information from data providers and public databases for sales and marketing purposes
• Account information from third-party authentication providers if you choose to log in via single sign-on (SSO)
• Information from analytics providers, advertising networks, and search information providers
• Information from integration partners when you connect third-party services to your FS Ai account

2. How We Use Your Information

We use the information we collect for the following purposes:

• Providing the Services: To operate, maintain, and deliver the features and functionality of the Services, including processing transactions, managing accounts, and providing customer support
• Improving the Services: To analyze usage trends, diagnose technical issues, conduct research and development, and improve the performance, security, and user experience of the Services
• Communications: To send you transactional communications (such as account confirmations, billing notifications, and support responses), as well as promotional communications about products, services, features, and events that may be of interest to you, where permitted by law
• Personalization: To personalize your experience, including presenting content, features, and recommendations tailored to your preferences and usage patterns
• Security and Fraud Prevention: To detect, investigate, and prevent fraudulent transactions, unauthorized access, and other illegal activities, and to protect the rights, property, and safety of FS Ai, our users, and the public
• Compliance: To comply with applicable laws, regulations, legal processes, and governmental requests, and to enforce our terms, conditions, and policies
• Aggregation and Analytics: To create aggregated, de-identified, or anonymized data sets that do not reasonably identify you, which we may use for any lawful business purpose

3. Cookies and Tracking Technologies

3.1. We and our third-party service providers use cookies, pixel tags, web beacons, local storage objects, and similar tracking technologies (collectively, “Tracking Technologies”) to automatically collect information about your interactions with the Services. These technologies help us authenticate users, remember preferences, analyze traffic patterns, measure the effectiveness of our marketing campaigns, and deliver targeted advertising.

3.2. Types of Cookies We Use:

• Strictly Necessary Cookies: Essential for the operation of the Services. These cookies enable core functionality such as security, authentication, and accessibility. You cannot opt out of these cookies.
• Performance and Analytics Cookies: Help us understand how visitors interact with the Services by collecting and reporting information anonymously. We use this data to improve the Services.
• Functional Cookies: Enable enhanced functionality and personalization, such as remembering your preferences, language settings, and login information.
• Targeting and Advertising Cookies: Used to deliver advertisements relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to measure the effectiveness of advertising campaigns.

3.3. You can manage your cookie preferences through your browser settings. Most browsers allow you to block or delete cookies. However, if you choose to block or delete cookies, some features of the Services may not function properly. For more information about cookies and how to manage them, visit www.allaboutcookies.org.

4. Data Sharing and Disclosure

We do not sell your personal information. We may share your information in the following circumstances:

• Service Providers: We engage third-party companies and individuals to perform services on our behalf, including hosting, data analysis, payment processing, email delivery, customer support, and marketing assistance. These service providers have access to your personal information only to the extent necessary to perform their functions and are contractually obligated to maintain its confidentiality and security.
• Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, dissolution, or other sale or transfer of some or all of our assets, personal information held by us may be among the assets transferred. You acknowledge and agree that any successor entity that acquires us or substantially all of our assets will continue to be bound by this Policy with respect to your information.
• Legal Obligations: We may disclose your information if required to do so by law, regulation, subpoena, court order, or other governmental request, or when we believe in good faith that disclosure is necessary to: (a) comply with a legal obligation; (b) protect and defend the rights or property of FS Ai; (c) prevent or investigate possible wrongdoing in connection with the Services; (d) protect the personal safety of users of the Services or the public; or (e) protect against legal liability.
• With Your Consent: We may share your information for any other purpose disclosed to you at the time we collect the information or pursuant to your consent.
• Aggregated or De-identified Data: We may share aggregated or de-identified information that cannot reasonably be used to identify you with third parties for any purpose, including research, analytics, benchmarking, and marketing.

5. Data Security

5.1. We implement and maintain commercially reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, use, alteration, disclosure, or destruction. These measures include, but are not limited to: encryption of data in transit and at rest; access controls and authentication mechanisms; regular security assessments and penetration testing; employee training on data protection practices; and incident response procedures.

5.2. Despite our efforts, no method of transmission over the Internet or method of electronic storage is completely secure. We cannot guarantee the absolute security of your information. You acknowledge that you provide your information at your own risk and are responsible for maintaining the security and confidentiality of your account credentials.

6. Data Retention

We retain your personal information for as long as reasonably necessary to fulfill the purposes for which it was collected, including to satisfy any legal, regulatory, accounting, or reporting requirements. To determine the appropriate retention period, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure, the purposes for which we process the information and whether we can achieve those purposes through other means, and applicable legal, regulatory, tax, accounting, or other requirements. When your information is no longer needed for any of these purposes, we will securely delete or anonymize it in accordance with our data retention policies and applicable law.

7. Your Rights and Choices

7.1. Depending on your jurisdiction, you may have certain rights regarding your personal information under applicable data protection laws, including:

• Right of Access: The right to request confirmation of whether we process your personal information and to request a copy of that information.
• Right of Rectification: The right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Right of Erasure: The right to request that we delete your personal information, subject to certain exceptions provided by law.
• Right to Restrict Processing: The right to request that we restrict the processing of your personal information in certain circumstances.
• Right to Data Portability: The right to receive your personal information in a structured, commonly used, and machine-readable format, and to transmit that data to another controller.
• Right to Object: The right to object to the processing of your personal information in certain circumstances, including processing for direct marketing purposes.
• Right to Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time, without affecting the lawfulness of processing based on consent before its withdrawal.

7.2. Exercising Your Rights. To exercise any of these rights, please contact us using the information provided in Section 11 below. We will respond to your request within the timeframe required by applicable law (typically 30 to 45 days). We may require you to verify your identity before processing your request.

7.3. Marketing Communications. You may opt out of receiving marketing communications from us at any time by clicking the “unsubscribe” link in any marketing email we send, or by contacting us directly. Please note that even if you opt out of marketing communications, we may still send you transactional or service-related communications.

8. International Data Transfers

Your information may be transferred to, stored, and processed in the United States or other countries where our service providers operate. These countries may have data protection laws that are different from the laws of your country of residence. By using the Services, you consent to the transfer of your information to the United States and other countries as described in this Policy. Where required by applicable law, we implement appropriate safeguards for international data transfers, such as Standard Contractual Clauses approved by the European Commission or other legally recognized transfer mechanisms.

9. Children's Privacy

The Services are not directed to individuals under the age of 18, and we do not knowingly collect personal information from children under the age of 18. If we become aware that we have collected personal information from a child under the age of 18 without verification of parental consent, we will take steps to delete that information from our servers. If you believe that we may have collected information from a child under 18, please contact us using the information provided in Section 11.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, legal requirements, or other factors. When we make material changes, we will revise the “Last Updated” date at the top of this Policy and, where required by applicable law, provide you with additional notice (such as adding a statement to our website or sending you a notification). We encourage you to review this Policy periodically to stay informed about our data practices. Your continued use of the Services after the effective date of any changes to this Policy constitutes your acceptance of those changes.

11. Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us: